Eredivisie
Credits
A new Eredivisie season, a new generation of talent
The Eredivisie is characterized by spectacle and unpredictability. But one thing is certain: every year a new generation of great talent pops up. Players who transfer from the small Eredivisie to the world’s biggest clubs. From Zlatan and Memphis to Virgil and Frenkie.
Eredivisie wanted a bold campaign style to introduce One to Watch with impact. The goal was to create a striking visual identity that captured attention and elevated the excitement around emerging talent.
We started with a key visual that put emerging talent at the forefront. To make them stand out, we designed custom imagery filters that added a distinct edge. Additionally, we took existing Eredivisie brand assets and gave them a fresh twist, tailoring them specifically for One to Watch while maintaining a strong connection to the league’s identity.
