TOTO Dutch Darts Masters
Credits
Bringing the Netherlands’ Biggest Darts Tournament to Life
Headlined by the world’s top dart players, we crafted the event’s identity, transforming the venue into a vibrant showcase and an electrifying stage to celebrate the power and precision of the sport.
In 2023, the first edition of the TOTO Dutch Darts Masters took place at De Maaspoort in Den Bosch. The event required a comprehensive 360-degree branding approach—a cohesive style that could be applied across all assets, from the tournament logo and event dressing to ticket design.
We took inspiration from the golden dragon that sits in the middle of the city, using its bold and iconic presence as the foundation for the design. This influence shaped key elements like the logo, typography, and overall style, creating a strong and recognizable visual identity.
Venue décor highlighting the top players
